Visitor Economy
The visitor economy sector helps attract people to places and events. It includes nature sites, museums, galleries, heritage attractions, festivals, theatres, and sports venues, helping visitors enjoy memorable experiences and supporting local communities.
Careers in Visitor Economy
The Visitor Economy sector includes a wide range of careers that help people enjoy local attractions, events, and experiences. It is a great place to work if you are passionate about nature, culture, sport, or heritage. You could work in museums, theatres, heritage sites, sports venues, festivals, visitor attractions, or country parks. Whatever role you choose, you can make a real difference by helping people discover, learn about, and enjoy the places they visit.
How much can you earn working in Visitor Economy
The Visitor Economy offers a range of entry-level jobs that can help you gain experience and build new skills. As you learn and develop, you may have the chance to move into more senior roles with greater responsibility and higher pay.
Salary ranges are based on job adverts from August 2026 and can vary depending on experience, qualifications, employer, and location. It may take time to gain the skills and experience needed to progress to the next career level and salary range.
View a variety of jobs
Discover the different careers available in the visitor economy, from working at local attractions, to preserving our landscapes, and leadership jobs. Click on the job profiles below to find out what each role involves, the skills you need, and the steps you can take to progress.
Find Your Next Step
Check out our Skills Connect Directory for a list of opportunities and places to train in your region to help you kick start your career in visitor economy.
